OpenAI Launches “Buy it in ChatGPT”

OpenAI Launches “Buy it in ChatGPT”

News / Model Launch

OpenAI Embeds Shopping Inside ChatGPT With “Buy it in ChatGPT”

Muhammad Bin Habib

Written by Muhammad Bin Habib

Tue Sep 30 2025

Discover how OpenAI is turning ChatGPT into a commerce platform, and what that means for shoppers, sellers, and AI.

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Agents, Payments & Commerce Inside Chat

Agents, Payments & Commerce Inside Chat

penAI is rolling out Instant Checkout inside ChatGPT, powered by an open Agentic Commerce Protocol built with Stripe. Ask AI Chat more about this launch.

ChatGPT Just Became a Shopping Hub

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