TikTok hashtag analytics
Type a hashtag. See its views, top videos and trend, and the tags rising next to it.
712K4.1K38.2K@loftlines6.8M
388K2.9K51.4K@thecableguy4.2M
241K1.8K9.6K@nookandkey3.1M
302K3.3K14.1K@deskbydana2.7MViews on each tag
- #desksetup2.41B
- #wfhsetup702M
- #setuptour649M
- #cablemanagement391M
- #minimalsetup312M
Keep
#cablemanagement
+14.8% this week · 38.7K videos
Swap out
#wfhsetup → #deskgoals
-2.4% this week, still shrinking
What is TikTok hashtag analytics?
Seeing how big a hashtag is, whether it’s growing, and which tags are used with it.
TikTok shows one total for a tag. It doesn’t show whether views are rising, what a new video under it can expect, or whether a few big creators take most of them.
Here you type a tag and get the videos under it in a sheet, with the tags around it, the top creators and the trend week by week.
How it works
Type the hashtag
One tag, or a few to compare. Add a date range or a country if you only want part of the picture.
It reads the public videos
Chatly collects the public videos under the tag, with their views, likes, comments and shares, and the other tags used with them.
Get the analytics
A sheet with the tags around it, the top videos and creators, views week by week, and which tags are worth joining.
Tags next to #desksetup: which are worth joining?
Join a tag when a new video there still gets seen, and a few big creators don’t take most of the views.
- #cablemanagementYesA typical video gets7,200Top 10 creators take22%
- #minimalsetupYesA typical video gets5,600Top 10 creators take27%
- #deskgoalsYesA typical video gets4,800Top 10 creators take18%
- #setuptourMaybeA typical video gets3,300Top 10 creators take35%
- #desksetupMaybeA typical video gets2,100Top 10 creators take41%
- #battlestationNoA typical video gets3,900Top 10 creators take63%
Ask about any hashtag
Tags for one video
Which five hashtags should I use on a cable organiser video?
Five tags, each with a reason.
Try itIts best videos
What are the top 10 videos under #cablemanagement this month, and what do they have in common?
Each video's views, likes and shares.
Try itTwo tags side by side
Compare #wfhsetup and #minimalsetup: views, new videos and views a video.
One sheet with both tags.
Try it
What you get
You ask: “Which tags next to #desksetup are growing?”
#cablemanagement and #minimalsetup. Both are smaller, and both are growing fast.
#cablemanagement is up 14.8% on last week, and its videos average about 10,100 views each, close to twice #desksetup’s average. #wfhsetup and #setuptour are slipping.
Picking your five
Ten-minute desk reset
#desksetup #cablemanagement #minimalsetup #deskgoals #yourshop
A TikTok post can carry five hashtags. Give each one a different job.
- #desksetupThe big oneThe tag most people search. Your video won't stay near the top for long, so it gets one slot, not five.
- #cablemanagementRisingFrom the sheet above: growing fastest this week.
- #minimalsetupRisingAlso from the sheet: smaller, and growing.
- #deskgoalsSmaller, worth joiningFewer videos, so yours stays in view for longer.
- #yourshopYour brand's tagOn every video, so people can find the rest of yours.
Trying a new tag? Use it on two or three videos, then check again after two to four weeks.
Who it’s for
Brands choosing campaign tags
Pick tags that plenty of people watch, where a few big creators don't take most of the views.
Who gets #desksetup’s views, last four weeks
- @loftlines13.2%
- @thecableguy9.5%
- @deskbydana5.6%
- @nookandkey4.4%
Creators planning posts
See which nearby tags are growing this week and how many views a video under each one gets.
Most shared videos under #desksetup
- @thecableguy51.4K
- @loftlines38.2K
- @setupsunday22.8K
- @deskbydana14.1K
Agencies tracking a challenge
Follow a brand's hashtag week by week after launch: new videos, views and the creators behind it, ready for the client report.
#desksetup, views a week
Millions
83.2M
Last week, twice the views of eight weeks ago
Frequently asked questions
How do I see how many views a TikTok hashtag has?
TikTok shows a total on the hashtag page. To compare tags or see the trend you need the videos under it. This puts them in a sheet: views, number of videos and views a video.
How is engagement rate worked out for TikTok videos?
By views rather than followers: likes plus comments plus shares, divided by views, times 100. That way a video that travels well beyond the creator's followers is measured fairly.
Which hashtags should I use on TikTok?
Ones that are watched widely, still get new videos every week, and where views are spread across many creators. The shortlist marks each tag yes, maybe or no.
Can I track a branded hashtag challenge?
Yes. Run it every week and the trend sheet adds a row each time: new videos, views and views a video, with the top creators that week.
Does it need access to my TikTok account?
No. It reads public videos and public counts only, so there is nothing to connect.
One prompt in.
Real work out.
Type a hashtag. See its views, top videos and trend, and the tags rising next to it.
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