Traffic estimator
See how many people visit any website from Google each month, side by side.
What is a website traffic estimate?
A best guess at how many people visit a website from Google each month.
Only a site’s owner can see its real numbers. Everyone else works them out from the searches the site shows up for on Google, which is what Chatly does for any site you name.
How it works
- Step 1
Paste the sites
A few websites or a few hundred, from anywhere.
- Step 2
Chatly works out each site's visits
From every Google search the site shows up for, using live search data.
- Step 3
Get the sheet back
Every site side by side, with how its visits changed in six months.
- #1beanbox.comCoffee subscription: fresh roasted, delivered9.3K
- #2ridgelineroasters.comRidgeline coffee subscription, from $14 a bag5K
- #3driftcoffee.coThe monthly coffee club: three origins a month3.3K
- #4thekettleclub.comCoffee subscriptions compared, 20262.3K
Ask about any list of sites
One site's visits
About how many visits does kettleandcrate.com get from Google each month?
One number, and the searches behind it.
Try itA list of sites, side by side
Estimate monthly Google visits for these sites: Paste your list
A sheet with every site next to the others.
Try itWho's growing
Which coffee subscription sites gained the most visits from Google since May?
Sites ranked by how fast they're growing.
Try it
What you get
You ask
“Which coffee subscription sites are growing, and which are falling?”
You get
Kettle & Crate is up 41%. Daily Grind is down 18%.
Each site’s visits from Google, month by month since May, so a big site that is shrinking is not mistaken for a safe one.
- ridgelineroasters.com75,200 → 84,200 visits+12%
- dailygrindbox.com62,900 → 51,600 visits-18%
- kettleandcrate.com27,600 → 38,900 visits+41%
- beanpost.co21,000 → 22,300 visits+6%
Who it’s for
Link builders checking a site
Check that a site offering a guest post still gets visits from Google, and drop the ones whose visits have collapsed.
Four of 20 guest-post sites lost most of their visits this year.
Investors and site buyers
Check a list of sites for sale in one go: how many visits each gets from Google, and whether that is growing or shrinking.
Visits are growing on three of the five sites for sale.
Marketers sizing a market
Paste the brands in your category and see who gets the most visits from Google, who is growing, and how big the market is.
Two brands get more than half the category's visits.
Frequently asked questions
How accurate is a website traffic estimate?
Good enough to compare sites with each other, which is what most people need it for. For any one site it can be well off the site's own numbers, because it is worked out from searches and averages, not from a real visitor count.
Why doesn't it match my Google Analytics?
Your analytics counts every real visit. The estimate counts only visits from Google search, worked out from where the site ranks, so the two rarely match. Use the estimate to compare sites, and your own analytics for your own site.
Does it count visits from ads, social media or email?
No. It counts visits from Google search results only. Ads, social media, email and people typing the address straight in cannot be seen from outside the site.
Can I check a competitor's traffic?
Yes. Paste their website and you get an estimate of the visits Google sends them each month, and how that changed over six months.
How many sites can I check at once?
As many as you need. A short list comes back in about a minute. A few hundred sites take a few minutes and fill the sheet as they finish.
What share of people click the first result on Google?
About 27%. The second result gets about 15%, the third 10%, the fourth 7% and the fifth 5%. Below that it drops off quickly, which is why a site's spot matters so much.
One prompt in.
Real work out.
See how many people visit any website from Google each month, side by side.
Chatly on your phone and your Mac
Chatly for iPhone
Ask for the keyword list on the train, check the top rows, and open the sheet from your phone. Every report you run here is on your phone.
Download on the App Store
Chatly for Mac
SEO research on your desktop, with the site lists and exports you already have to hand.
Download for macOS