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Competitor keyword research

Every keyword a rival ranks for, with the page and the traffic behind it.

billwise.io · Organic keywords, USKeywords

Examples

One rival seen four ways: its keywords, its pages, its topics and what moved this month.

billwise.io · Organic keywords, US
F2fx=B2*VLOOKUP(D2, CTR!A:B, 2, 0)
A
B
C
D
E
F
G
H
I
J
K
L
M
N
1
Keyword
Volume
KD
Pos.
URL
Traffic
2
invoice template
74,000
62
3
/invoice-template
7,400
3
free invoice generator
22,000
48
2
/invoice-generator
3,300
4
how to write an invoice
9,900
31
1
/blog/write-invoice
2,670
5
proforma invoice
8,100
27
2
/blog/proforma
1,220
6
late payment email
3,600
12
1
/blog/late-payment
970
7
receipt template
12,000
44
5
/receipt-template
600
8
net 30 meaning
5,400
19
3
/blog/net-30
540
9
invoicing software
6,600
55
4
/
460
10
invoice number format
2,900
9
2
/blog/invoice-numbers
440
11
quickbooks alternative
4,400
58
6
/vs/quickbooks
180
12
13
Traffic by topic, top 10
17.8k
visits a month
  • Templates45%
  • How-to guides33%
  • Generator19%
  • Comparisons4%
+

billwise.io's top keywords in the US by traffic, with the page that ranks for each.

How it works

  1. Name the rival

    Type a domain, a folder like /blog or a single URL, and the country you sell in. Add two or three rivals if you want them side by side.

  2. Pull the keywords

    Chatly pulls the rival's organic keywords from Ahrefs and DataForSEO: position, monthly volume, difficulty, the ranking URL and the traffic each keyword brings in.

  3. Sort it into a plan

    Keywords are grouped by topic and intent, the pages earning the most traffic are ranked, and the ones you could realistically take are marked.

Features

Who it’s for

  • billwise.io · Organic keywords, USTopics
    Topic plan drafted
    Payment terms: KD 18, 41,200 searches

    Content teams planning the quarter

    Start the plan from what already earns a rival traffic. Pick topics by volume and difficulty instead of by what the team feels like writing.

  • billwise.io · Organic keywords, USTop pages
    Pitch ready
    Two pages carry 46% of their traffic

    SEO agencies pitching

    Show a prospect the pages their competitor gets traffic from and the terms they are missing, in a sheet that took minutes rather than a day.

  • billwise.io · Organic keywords, USKeywords
    Where to start
    Their guides rank with KD under 35

    Founders entering a market

    Before writing a word, see the search terms the incumbents already own, how hard they are, and where the gaps are small enough to start.

Frequently asked questions

How do I find the keywords a competitor ranks for?

Type the competitor's domain and your country. Chatly pulls their organic keywords from Ahrefs and DataForSEO with the position, volume, difficulty and ranking URL for each, and lays them out in a sheet.

Is the traffic figure exact?

No tool can see a rival's analytics. Traffic is estimated from each keyword's position and monthly volume, which is how Ahrefs and similar tools work, and it is labelled as an estimate in the sheet.

Can I research only part of a site?

Yes. Give a folder such as /blog or /pricing, or a single URL, and the keywords are limited to that part of the site.

Can I compare several competitors at once?

Yes. Add up to five domains and they appear side by side. To see only the keywords they have and you lack, run a keyword gap analysis instead.

Which countries are covered?

Any country Ahrefs and DataForSEO track, which covers the major search markets. Name the country in the prompt and positions and volumes are pulled for it.

How is this different from a keyword research tool?

A keyword tool starts from a seed word. Competitor keyword research starts from a site that already ranks, so every keyword on the list is proven to bring that site traffic.

One prompt in.
Real work out.

Every keyword a rival ranks for, with the page and the traffic behind it.

Research a competitorSee pricing

Chatly on your phone and your Mac

Chatly for iPhone

Ask for the keyword list on the train, check the top rows, and open the sheet from your phone. Every report you run here is on your phone.

Download on the App Store

Chatly for Mac

SEO research on your desktop, with the site lists and exports you already have to hand.

Download for macOS