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Local SEO audit

Your map pack rank, area by area, and the reviews behind it.

Brightline Plumbing · Local audit, DenverMap pack

Examples

One plumber's local search four ways: the pack, the map, the reviews and every branch. All pulled live, all dated.

Brightline Plumbing · Local audit, Denver
F2fx=Reviews!$C$5-E2
A
B
C
D
E
F
G
H
I
J
K
L
M
N
1
Search
Volume
Rank
Pack leader
Reviews
Gap
2
plumber near me
8,100
3
Mile High Plumbing
1,284
-1,070
3
plumber denver
6,600
5
Mile High Plumbing
1,284
-1,070
4
emergency plumber denver
1,900
2
Mile High Plumbing
1,284
-1,070
5
water heater repair denver
1,300
4
Front Range Rooter
642
-428
6
drain cleaning denver
1,000
1
Brightline Plumbing
214
0
7
sewer line repair denver
720
7
Front Range Rooter
642
-428
8
leak detection denver
390
2
Aspen Leak Pros
188
26
9
tankless water heater denver
320
11
Front Range Rooter
642
-428
10
11
12
Who holds the 24 pack spots
4 of 24
spots are yours
  • Mile High38%
  • Front Range29%
  • Brightline17%
  • Aspen Leak8%
  • Others8%
+

Eight searches run from Denver, the business holding the top spot in each, and the review gap to it.

How it works

  1. Name the business and the area

    Give the business name, the city or the neighbourhoods you serve, and the searches customers use. The audit runs from those locations, not from wherever the server happens to be.

  2. Check the map pack and the reviews

    Chatly pulls live Google Maps results through DataForSEO for each search and area, then reads the review profile of you and every business ranking above you.

  3. Get the sheet and the fixes

    Ranks, review gaps and listing problems land in one sheet, the ones costing you calls flagged first, ready to share with a client or work through yourself.

Who it’s for

  • Brightline Plumbing · Local audit, DenverMap pack
    Out of the pack for "plumber denver"
    The leader has 1,070 more reviews

    Local businesses losing calls

    A plumber, dentist or salon that used to get calls from Google Maps and now does not. See who took the spot and what they have that you lack.

  • Brightline Plumbing · Local audit, DenverGrid
    Ready for the kickoff call
    9 neighbourhoods, 3 rivals named

    Agencies onboarding a client

    Run the audit before the kickoff call and walk in with the client's rank in every neighbourhood and the three rivals they need to beat.

  • Brightline Plumbing · Local audit, DenverBranches
    Boulder is the weak branch
    1 of 8 searches in the pack

    Multi-location brands

    Twelve branches, twelve map packs. Compare locations side by side and find the branch whose listing is quietly dragging the rest down.

Frequently asked questions

What does a local SEO audit check?

Where you rank in the Google Maps pack for the searches that matter, how your reviews compare with the businesses above you, and whether your name, address and phone match across directories. It ends with a ranked list of fixes.

Where does the ranking data come from?

Chatly pulls live results from Google Maps through DataForSEO when you run the audit. Nothing is estimated from an old crawl, and the sheet records the date each check ran.

Can I check rankings in a different city?

Yes. Name the city, the postcode or the neighbourhoods and each search runs from there. That is how agencies check a client's area without being in it.

How often should I run a local SEO audit?

Monthly suits most businesses. Map ranks move with new reviews and new competitors, so a monthly sheet shows whether your fixes are working before a quarter has passed.

Does it work for businesses with several locations?

Yes. Give it every branch and it runs the same searches around each one, then lays the locations side by side so the weakest listing stands out.

One prompt in.
Real work out.

Your map pack rank, area by area, and the reviews behind it.

Chatly on your phone and your Mac

Chatly for iPhone

Ask for the keyword list on the train, check the top rows, and open the sheet from your phone. Every report you run here is on your phone.

Download on the App Store

Chatly for Mac

SEO research on your desktop, with the site lists and exports you already have to hand.

Download for macOS